KonzeptioNerd

Wired 12/2006 figures

USD 67 billion US TV ad budget in 2005
USD 9.3 billion annual Google online-ad revenue (ca. 2006)
100 mio videostream / day on YouTube by late 2006
65,000 uploads / day on YouTube by late 2006
total US ad budget USD 177 billion (ca. 2006)
(Bob Garfield: “YoTube BoobTube” pp. 222-227, 266)
episodes before “My Parents Suck …”: 50,000 -100,000 [...]

---

ZEIT for the internet

Last week’s issue of German weekly DIE ZEIT (Zeit-Website) had 5 articles on the internet.
One rather negligible one about the author’s first steps in Second Life (Kerstin Kohlenberg: Mein zweites Ich in German).
Punctum: The author wonders whether to approach an avatar “as the character or as the real person behind it”. I never thought to [...]

---

Blogstudie 2007

And while I’m at it: Leipzig University (Universität Leipzig - Communication Management Department) and Search Engine Ask.com (Ask.com) have conducted a study on Searching information on the internet - blogs a new research-tools (Blogstudie 2007. Informationssuche im Internet - Blogs als neues Recherchetool. by Ansgar Zerfaß and Janine Bogosyan).
The study calls blog-readers “investigative multiplicators” [...]

---

Web 2.0 User-Typology

German Südwestrundfunk (SWR) and market researchers result: (result:-Website) have studied users of web 2.0 applications.
Typologies (overlapping):

Produzenten (producers) - 6%
Selbstdarsteller (profilers) - 4%
Spezifische Interessen (specific interests) - 17%
Netzwerker (networking) - 12%
Profilierte (combine all of 1-4, like “A-list Bloggers” - which is weird, as we’re talking overlapping types here, anyway) - 7%
Kommunikatoren (communicators) - 34%
Infosucher (information seekers) [...]

---