Wired 12/2006 figures
USD 67 billion US TV ad budget in 2005
USD 9.3 billion annual Google online-ad revenue (ca. 2006)
100 mio videostream / day on YouTube by late 2006
65,000 uploads / day on YouTube by late 2006
total US ad budget USD 177 billion (ca. 2006)
(Bob Garfield: “YoTube BoobTube” pp. 222-227, 266)
episodes before “My Parents Suck …”: 50,000 -100,000 views after 1 week
episode “My Parents Such …”: 50,000 views in the first 2 hours; later: 500,000+ views
ca. 500 emails to “Lonelygirl” / day by later 2006
reliable viewership of 300,000 per video
Lonelygirl15.com generates about USD 10,000 / month via commercials
now: spin-off MySpace pages for new characters in the show
new approach to online-narration
(Joshua Davis: “The secret world of Lonelygirl” pp. 232-239)
Leave a Reply
Archives
June 2010 (1)May 2010 (2)
April 2010 (5)
February 2010 (1)
January 2010 (1)
April 2009 (4)
March 2009 (3)
February 2009 (4)
January 2009 (3)
December 2008 (2)
November 2008 (2)
October 2008 (1)
August 2008 (1)
July 2008 (2)
June 2008 (5)
May 2008 (1)
April 2008 (2)
March 2008 (1)
February 2008 (5)
January 2008 (5)
December 2007 (6)
November 2007 (2)
October 2007 (1)
September 2007 (2)
August 2007 (6)
July 2007 (7)
June 2007 (8)
May 2007 (9)
April 2007 (12)
March 2007 (2)
February 2007 (4)
January 2007 (1)
Categories
accessibility (2)advertising (26)
Blogs (10)
books (13)
Business (2)
communities (14)
Concept Development (5)
conference (4)
design (13)
E-Commerce (5)
Events (1)
figures (8)
flippanteries (6)
fun quotes (1)
Information Architecture (16)
life offline (9)
Life online (19)
LifeHacking (1)
media (7)
MedienMittwoch (7)
Museums (2)
Research (2)
Second Life (2)
self promotion (10)
SEO (1)
social networks (5)
spam&fraud (1)
Strategy (1)
Studies (8)
telco (3)
tools (8)
Uncategorized (8)
usability (14)
User (1)
user centered design (12)
Web 2.0 (15)
Web Montag (1)