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Posts from the ‘communities’ Category

Community Summit Revisited

May 12th, 2007 | Permanent link

Communities are IT. Everybody wants one. Everybody’s starting one.
Community-hype and hyper-communities
The trend is already expanding and people are starting to launch meta communities. Meta communities are frameworks that give users the means to start their own branded (or at least semi-branded) niche communities, allowing providers to cache in on the long tail without having to [...]


Web 2.0 usage figures

April 30th, 2007 | Permanent link

Moritz Stefaner of Well-formed data shares figures from a Forrester study on Social Technographics: Mapping Participation In Activities Forms The Foundation Of A Social Strategy (link to the Forrester study - link to Stefaner’s digest).
Forrester propose “a ladder with six level of participation” and “use the term Social Technographics® to describe a population according to [...]


Social Networking and E-Mail Harvesting

April 1st, 2007 | Permanent link

A few weeks ago, a friend invited me to social networking site Hi5 (not linking on purpose). I knew the sender, I’m interested in communities as a phenomenon of digital lifestyles, so I clicked the coded link and registered. I also changed the mail-address my friend had used (a personal address) to one I usually [...]


Why XING works

March 11th, 2007 | Permanent link

Over the past few weeks, the meme’s been going round that online communities have reached the long tail. Put bluntly, this means that the market for friendship (or “social”) networks is about saturated. It’s time to diversify and differentiate.
Indeed, one might ask whether “social network” is the only viable community-modell - or, for that matter, [...]